The Challenge
The main challenge for this well known DUI lawyer in Toronto was the amount of competition. DUI lawyer keywords are very expensive on Google; DUI Lawyer Toronto is $63.27, and DUI Lawyers Ontario is $77.60.
The Strategy
They created a brand new lead generation website that would attract leads for them. Additionally, they had no conversions tracking in place, so we needed to set up and track the conversions that mattered to them. After that, we designed a custom digital marketing strategy to generate leads in the GTA.
RESULTS
500,000+
Impressions
1,398
Clicks
$87.27
Cost per lead
15+
Phone calls in 1 month